The Trade Show Exhibitors Association (TSEA) now offers show organizers multiple solutions to help their exhibitor customers by providing Exhibitor’s Corner educational articles, the E&E Professional Newsletter, training and educational webinars, local chapter education programs and the Master’s and Emerging Leaders Program.

Studies show exhibitors who use tradeshows effectively are likely to have success at face-to-face marketing events. Uneducated exhibitors will probably have less success and won’t be enthusiastic about re-signing or expanding their space. Worse yet, they won’t be able to defend the show at budget time. In fact, most exhibitors never had professional training.

To partner with TSEA, all an organizer needs to do is commit to provide their exhibitors with TSEA education and promotion of TSEA education programs and events. Show management will benefit with committed professional exhibitors and a higher retention rate as a result of becoming partners with both TSEA and their exhibitors.

All Perfect Partnership exhibitors will receive TSEA member pricing prior to the show for all education programs, or show management can contract with TSEA to create customized education programs just for their exhibitors. Those interested can contact TSEA at (312) 842-8732, send an email to This e-mail address is being protected from spambots. You need JavaScript enabled to view it or visit the Web site at www.tsea.org.