Sep 13, 2017 | International, World
According to a report released by the Association of the German Trade Fair Industry, approximately 3.2 million people traveled from other countries to Germany in 2016 to either attend or exhibit at trade fairs. Officials say it is the highest number of foreign...
Jul 12, 2017 | International, World
The trade fair industry in Germany is booming, and officials have released research that examines the high participation enjoyed by German organizers as well as the best practices to use when choosing to exhibit at German events. According to a report released by...
May 9, 2017 | International, Rotator, Rotator News, World
Pictured, a group photo from last year’s ISU “Cutting-Edge Services – Tipping the Scale for Exhibition Success” is the topic of this year’s International Summer University for the global trade fair industry in Cologne, Germany, from 31 May – 2 June 2017....
Oct 12, 2016 | International, World
A recent study ranking trade show organizers worldwide according to revenue found that the United Kingdom and Germany lead the pack by a long shot. AUMA, the Association for the German Trade Fair Industry, concluded its research in August 2016 and found that seven of...
Oct 12, 2016 | International, World
Record numbers of U.S.-based companies are trying their hand at international exhibiting, and research says more than 45 percent of those companies are planning to try exhibiting in Germany. It’s no wonder: Though it’s only about half the size of Texas, Germany is a...