Veteran experiential sales and marketing professional Gayle Wright has announced her new role as Account Executive at Fern Exposition Services. Wright will serve as part of Fern’s national remote team, supporting clients across the U.S. with a focus on building long-term relationships and delivering turnkey exhibit and event solutions.
With more than 20 years of experience in the trade show and live events industry, Wright brings a diverse background in custom fabrication, container-based activations, mobile tours, and experiential marketing. She has worked closely with major global brands and is known for her strategic approach, attention to detail, and passion for collaboration.
“I’m excited to begin this new chapter with Fern, a company whose values align so well with mine,” says Wright. “I’ve dedicated my career to helping clients create memorable and effective face-to-face experiences, and I look forward to continuing that work in this new role.”
Wright has also served as President of the EDPA Las Vegas Chapter and is an Executive Board Member for Women in Experiential, where she remains an active voice in advancing the industry and fostering community among professionals. For more information about Fern Exposition Services visit their website www.fernexpo.com.
Jenny Hsin-Yi Chang has been promoted to design director at Deckel & Moneypenny. Previously, Chang was exhibit designer; she has been with Deckel & Moneypenny since 2022. For more information about Deckel & Moneypenny see their website www.deckelmoneypenny.com.
Dennis Mahoney has joined Sho-Link, Inc. as director of development. Previously Mahoney was executive vice president at Chicago Exhibit Productions. For more information about Sho-Link, Inc. see their website www.sho-link.com.
Adam Horrigan joined Pinnacle as Pinnacle’s new executive creative director in May. Prior, Horrigan was head of creative at Hirschfeld. For more information about Pinnacle visit their website at www.pinnacle-exp.com.
