Exhibit industry professionals often attempt to build the value of their brand by using booth themes, promotional tie-ins and integrated marketing messages. These tactics engage
Lots of the companies we work with are small and privately held. But some of our smallest clients are our most innovative. Because they don’t
 Materials that are enviromentally friendly can also be cheaper to transport. Until now, going green in this, or any industry, has had certain flaws.
“Mother Nature is often at her most beautiful when she is at her most fearsome.” Just about every individual in the tradeshow industry has a
Champion Exposition Services, a provider of event marketing services for tradeshows and corporate events, recently announced the creation of a new Green Task Force Seal
The ECN After Party was hosted by Exhibit City News and Willwork on Tuesday, March 29th inside the Crown nightclub at the Rio.
At EXHIBITOR2011, Exhibit City News asked several representatives from exhibit and event marketing companies how the current economic climate is affecting business.
Exhibit City News asked EXHIBITOR2011 attendees, “What challenges are you experiencing in the execution of your tradeshow marketing program?”
Recently, events in Wisconsin have reverberated throughout our nation. At stake is the right of public employees to collectively bargain their union contracts. Unions have
I have the fever. It is spring, and I find myself a school girl again, gazing longingly from my window at budding trees and greening
Hello class. For this TradeShow Teacher lesson, I decided to share with you some of the lessons I have learned over the years. Some of
 Phil Kemper With the current downsizing of most companies large and small, it’s safe to say that many of the contacts that salespeople had
