Following the World Economic Forum (“WEF”) 2023 in Davos, Switzerland, experienced event professional Cassandra Barnes, client director at Smyle, shares her insights after attending the summit and why brands need to prepare for next year today.
WEF is one of the most important dates and investment opportunities for global leaders and industry-leading businesses. Working knowledge and insights into the Davos arena are essential to ensure the most effective use of money and resources.
After attending for her 12th year, Barnes has shared her professional experiences with WEF 2023 and why brands need to start planning for 2024 immediately.
Insights include:
- The impact of global economic instability
- Meeting sustainability goals
- The rise of social activism
- Creating spaces for collaboration
- Future trends
Cassandra’s full article is here and available for resharing.
