submitted by Taylor Bisson, Hamilton
INDIANAPOLIS – Hamilton, a full-service event marketing agency, is proud to share its achievement of winning both a Platinum and Gold AVA Digital Award. These honors celebrate Hamilton’s groundbreaking collaboration with ZEISS Industrial Quality Solutions at IMTS 2024. The awards celebrate Hamilton’s dedication to creative excellence in digital communication.
Hamilton received the Platinum AVA Digital Award in the Digital Video Creation category for their stunning anamorphic billboard video content. This ZEISS experience at IMTS featured two towering structures strategically placed on either side of the exhibit. The towers showcased large anamorphic video walls that captivated attendees with dynamic visuals highlighting ZEISS’ products and customer journeys.
Hamilton was also honored with a Gold AVA Digital Award in the Web-Based Production category for developing an innovative mobile information experience for ZEISS at IMTS 2024. This web-based app optimized for mobile devices allowed attendees to participate in an interactive, self-guided digital experience. Participants navigated through zones featuring touchscreen kiosks and QR codes, engaging with zone-specific content, selecting e-literature, and opting for follow-up meetings.
Matt Farrell, Hamilton Account Director, shared his thoughts, saying, “These awards are a testament to the exceptional collaboration between our team and ZEISS Industrial Quality Solutions. Together, we pushed the boundaries of digital communication and storytelling, creating meaningful experiences that left a lasting impact on attendees. We are honored to receive such recognition for our efforts.”
The AVA Digital Awards is an international competition celebrating excellence in digital communication and innovation. Winners are determined by a panel of skilled judges who evaluate entries based on creative excellence and the impact of the digital engagement created.
By seamlessly blending groundbreaking technology, thoughtful design, and interactive storytelling, Hamilton continues to demonstrate its ability to deliver innovative brand experiences that resonate deeply with audiences.
About Hamilton
Hamilton is a full-service event marketing agency with a 75-year legacy creating immersive brand experiences for companies throughout North America and around the world. We design, produce, and execute integrated experiences – exhibits, events, environments, and digital solutions – that drive meaningful connections between your brand and your audience.
