submitted by Allison DuBois, Mekky Marketing on behalf of Impact XM
Dayton, NJ – Impact XM, a global event and experiential marketing agency, is proud to announce the promotion of Brittney Leeb to Vice President of New Business Growth. This milestone marks a significant moment not only in Brittney’s career but also for the organization — as she becomes the youngest Vice President and the youngest female executive in the company’s history.
Brittney celebrates seven years at Impact XM this June and brings over a decade of experience in the experiential marketing industry. With a background in architecture from the University of Maryland, she blends creative thinking with strategic structure — a combination that has helped her forge and grow key partnerships with clients such as Amazon, Accenture, Astellas, Electrolux, Hisense, Kyocera, Rockwool, Tempus, and Yardi.
Throughout her time at Impact XM, Brittney has played an integral role in expanding the agency’s footprint across healthcare, technology, and B2B industries. She’s known for her passion for global program strategy, creative storytelling, and solving complex challenges — particularly in regulated and fast-moving environments.
In her new role, Brittney will lead the company’s Greenfield Growth efforts, partnering closely with Marketing, Operations, Client Services, and Event Production teams to streamline presale strategies, improve internal processes, and identify white space opportunities across emerging verticals and channels.
Beyond growth strategy, Brittney is committed to mentoring and uplifting her team — creating an environment where collaboration, personal development, and high performance go hand in hand. Her positive energy and culture-first leadership style have become core to the New Business team’s success.
“Brittney’s rapid ascent is a reflection of her relentless drive, strategic mindset, and ability to bring people together,” said James C. Morris, Executive Vice President of Growth at Impact XM. “She represents the future of leadership at Impact — sharp, inclusive, and full of momentum.”
Her promotion underscores Impact XM’s commitment to developing diverse leadership and empowering the next generation of industry changemakers — something many of the agency’s clients value deeply.
To learn more about Impact XM, visit www.impact-xm.com.
About Impact XM
Impact XM is a leading global experiential marketing agency dedicated to crafting brand experiences that drive meaningful connections. By blending strategy, creativity, and technology, we help brands connect with audiences in ways that are engaging, memorable, and meaningful. Because at Impact XM, we believe that Impact is Everything. Headquartered in New Jersey, Impact XM has locations in Toronto, Las Vegas, Chicago, Denver, and London, England. More information can be found at www.impact-xm.com.
