Access TCA used beMatrix frames to build a 30′ by 30′ exhibit for Elgato and take home the beMatrix Best Hybrid Design award for 2017.
German-based Elgato, manufacturer of devices for “smart” homes, requested to incorporate lighting partner LIGEO into their exhibit. Elgato wanted a completely different look from their 2016 exhibit which showed vignettes of the connected home. Access TCA went above and beyond to deliver this award-winning design.
Access TCA used last year’s hanging fabric sign and stripped out all the lights that had been mounted in the bottom of the sign and covered the sign with black mesh fabric. Then LIGEO’s lights were suspended from the ceiling, each light forming a platform on which a different Elgato product was displayed.
In one corner of the exhibit, in stark contrast to the black and white, there was a colored graphic atop a small wooden deck, surrounded by decking stones. This was a backdrop for a display of a series of Elgato products such as light sources for backyards, patios, decks, and more. At the rear of the exhibit were conference rooms with walls constructed out of clear SEG fabric, complete with symbols of the new connectivity.
Access is among the largest, independently-owned, exhibit and event marketing companies in North America, specializing in building brand engagement. For more info, visit accesstca.com
