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AIBTM education day to define future of meetings

AIBTM, the Americas Incentive, Business Travel and Meetings Exhibition, has revealed today the technology sessions that are a part of the 2013 education lineup.

Thirty-four education sessions in total have been tailored towards to support this year’s theme: “Defining the future of meetings … together.”

“We are delighted to be welcoming such a high caliber line up of speakers to the show this year and look forward to engaging with our attendees through education,” said Michael Lyons of Reed Travel Exhibitions. “The high-quality content, presented by experienced industry leaders, will ensure our delegates understand future trends and innovations, allowing them to better plan and execute their meetings and business strategies, and adapt to the fast-paced world in which we live.”

The technology education program at this years’ show will kick off with a session delivered by Sima Dahl, Founder of Parley Communications. In her session, “What’s Your Sway Factor? Learn the Art of International Social Networking for Career Success” (June 11, 9 a.m.), Dahl will present her three-step “Sway Factor” system for social networking success based on a framework designed to aid the creation of a strong personal brand, raise visibility, and uncover career opportunities.

An interactive session, led by digital event strategist Michael Doyle, Executive Director of the Virtual Edge Institute, is scheduled to follow. “How to Virtually Extend Your Event” (June 11, 10:30 a.m.) is aimed at helping event and meeting planners to understand the latest technology solutions available for extending the life and value of their face-to-face meetings and events.

Michael Doyle will present another session on June 11 at 1:30 p.m., which will educate delegates by informing them of ways in which they can make money and generate tangible value for their organizations through online events. “Monetizing your Online Event and Captured Content” will cover basic monetization including examples of organizations that have successfully deployed revenue-generating programs.

Hot Technologies 2013: “It’s #mobilesociallocal,” delivered by Jim Spellos, president of Meeting U (June 11, 3 p.m.), will conclude the technology-themed education sessions. This fast-paced session will make attendees question their adaptability to the latest technological advancements that impact their career. The session will also review existing technology as well as providing insight into what to expect in the future.

AIBTM 2013 takes place from June 11-13 at McCormick Place in Chicago.

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