ATSC, The Broadcast Standards Association, honored Julia Kenyon of the Consumer Technology Association (CTA) with the 2026 Bernard J. Lechner Outstanding Contributor Award. The recognition
Nth Degree announced several executive leadership appointments within Fern Expo, its general contracting division. Nth Degree named Shana Carr president of Fern Expo. Carr brings
Cindy Moss, citywide sales executive at Atlanta Convention & Visitors Bureau (ACVB), will retire at the end of June 2026. She has spent 26 years
The Exhibition and Convention Executives Forum (ECEF) marked its 25th anniversary with a record audience of 276 exhibition and convention industry leaders. However, the 2026
Better Stands by Net Zero Carbon Events (NZCE) marked its first year with more than 70 members using the program across Europe, North America, South
The Exhibitor Advocate, the only nonprofit association wholly dedicated to trade show exhibitor success, today released the 2025 Annual Survey of Exhibition Rates, the industry’s most comprehensive independent benchmark of material handling, labor, booth furnishings, internet access, and other essential exhibition costs across 23 major U.S. cities.
For years, experiential marketing and out-of-home advertising operated as entirely separate disciplines. Experiential was built for emotional connection—live events, brand activations, immersive consumer moments. Out-of-home advertising (OOH) was built for reach—mass visibility across highways, urban corridors, and high-traffic markets. The two rarely intersected in any meaningful way.
McCormick Place – the largest convention center in North America, located in Chicago – was facing infrastructure issues in its parking deck after 50 years of operation. The culprit? Its trench drainage system.
Artificial intelligence (AI) is being used to shape how general contractors design floorplans, manage logistics, forecast budgets and execute strategy, highlighting its strategic role in the tradeshow and expo industry. From design tools to scheduling software, AI is demonstrating its current and future influence.
With respect to the “weight of the lift,” audio and visual (A/V), staging, and lighting have the most immediate effect on cost efficiency for a supply chain. It makes sense that this element of the event supply chain were early adopters even if they did not realize they were being more sustainable.
A new generation of professionals is now part of the workforce alongside seasoned talent. The voice of the tradeshow and expo industry is evolving into one that is more collaborative, purpose-driven, and adaptive. Highlighting this evolution inspires confidence in the industry’s future and reassures professionals about ongoing progress.
The annual NAB Show returned to the Las Vegas Convention Center this spring with a message that resonated across every aisle of the show floor: the media and entertainment industry is no longer chasing new hardware — it’s building smarter systems.
