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AIBTM partners with associations for educational content

AIBTMAIBTM America Meetings Week is partnering with four of the industry’s largest associations to provide twice the amount of educational sessions for the 2012 event. AIBTM America Meetings Week takes place June 19-21, 2012 at the Baltimore Convention Center. The three-day business networking event launches with AIBTM Education Day, followed by two days of exhibition and continued learning.

“AIBTM has listened to the industry and structured an education program in response to the industry’s demands,” said Craig Moyes, portfolio director, IBTM Global Events Portfolio, Reed Travel Exhibitions. “We are thrilled to partner with the world’s top education associations to deliver a tailored series of programs that directly address our audiences’ diverse needs.”

AIBTM America Meetings Week is allied with the industry’s education powerhouses to best serve the needs of meetings and events professionals. AIBTM America Meetings Week unites the foremost minds in the field through a series of conferences, forums and workshops driven by AIBTM and the industry’s biggest education forces: the Professional Convention Management Association (PCMA), the Society of Incentive Travel Executives (SITE), the Association of Corporate Travel Executives (ACTE) and the International Congress and Convention Association (ICCA).

Multiple concurrent education events will ensure there are tracks for all types and levels of planners, as well as buyers and industry leaders participating in CEO panels and keynote speaker sessions.

PCMA will host Education Powered by PCMA, PCMA Executive Edge and the State of the Industry panel. PCMA also will deliver six, 15-minute “bite-size” learning sessions with clear takeaways at its AIBTM booth. 

ICCA will present the ICCA global meetings track, featuring two 90-minute roundtable sessions. The discussions will be followed by a one-hour clinic, where ICCA members will be available to give personalized advice to planners.

ACTE will present three education tracks on how industry professionals can make the most of face time and use technology to best enhance the corporate travel experience. 

Additionally, SITE will host the SITE Young Leaders program, along with an educational session on the benefits of incentives.

AIBTM’s leading education partners have pledged additional support by collectively bringing more than 750 buyers to the event. AIBTM announced last week a 48 percent increase in industry partnerships in 2012.  Additionally, 85 percent of current exhibitors signed on are returning. Of those, 30 percent have significantly increased floor space for 2012. With still three months to go, more than 22 percent of AIBTM America Meetings Week 2012’s show floor will include brand new exhibitors

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