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Asia Pacific Conference Teaches Event Tactics

PCMA, the world’s largest platform for business events strategists, is holding its annual education and networking program to support Asia Pacific’s rapidly growing MICE industry and provide the insights and business connections that industry planners and suppliers need to achieve success.

The PCMA Asia Pacific Annual Conference, to be held Nov. 6-8 at The Parisian Macao, will provide provocative executive-level education, face-to-face networking and business intelligence opportunities in addition to demonstrating how MICE events are the platform for global economic and social transformation.

“This year’s conference will deliver a tactical program on event design, sustainability and inclusive event experiences and strategic sessions on leadership, collaboration, talent management and navigating geo-political shifts in the region,” says Antonio Codinach, PCMA’s regional business director in APAC. “This is the two-day program for business events professionals who want to get noticed and get ahead in their careers.”

Keynote presenters include creativity expert and author Fredrik Haren, leadership and networking expert Janine Garner and social entrepreneur Jimmy Pham. Additional speakers include leaders from KPMG LLP, Schneider Electric and Bank of America Merrill Lynch.

“PCMA’s Asia Pacific Conference is a great platform that gives companies the opportunity to meet and exchange ideas on the important issues impacting our companies today and anticipate the issue that will impact us in the future,” says Selina Sinclair, global managing director for Pacific World. “It is a testament to the growth of our industry in the Asia Pacific to have access to such opportunities to meet, learn and share.”

Educational sessions will explore how to design inclusive events experiences for Muslim participants, incorporating feng shui principles in venues and what’s trending in the industry. Invite-only roundtables will allow event delegates to build new business relationships in a more casual environment.

Headquartered in Chicago, PCMA has 17 chapters throughout the United States, Canada and Mexico with members in more than 40 countries and regional offices in Switzerland and Singapore. PCMA believes that business events can economically and socially transform communities, enterprises and individuals. As the world’s largest platform for business events strategists and their business partners, PCMA’s success is driven by a commitment to providing provocative executive level education, face-to-face networking and business intelligence to its global audience of 7,000 professionals and students.For more info, visit pcma.org.


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