Paris, France — UFI, The Global Association of the Exhibition Industry, is pleased to announce that AsiaWorld-Expo has renewed its multi-year UFI Diamond Sponsorship agreement, further strengthening its longstanding partnership with UFI.
The official signing took place during the 92nd UFI Global Congress in Hong Kong SAR between Hugh Jones, UFI President 2024-25, and Irene Chan, CEO of AsiaWorld-Expo.
As part of the UFI Diamond Sponsorship Agreement, AsiaWorld-Expo will continue to benefit from extensive year-round promotion and visibility across UFI’s global events and activities.
Irene Chan, CEO of AsiaWorld-Expo, commented, “UFI provides a vital platform for AsiaWorld-Expo to connect with like-minded industry leaders, exchange insights drawn from global best practices, and translate dialogue into meaningful collaboration.”
“The insights, connections and international visibility gained through this partnership deliver clear and measurable value, and renewing our Diamond Sponsorship reflects our strong belief in the collective strength and continued advancement of the global exhibition industry.”
Hugh Jones, UFI President 2024-25, adds, “AsiaWorld-Expo has been a valued UFI Diamond Sponsor for many years, and we are delighted to extend this collaboration.”
“Their support helps UFI to invest in new projects and opportunities for our global community, and we look forward to continuing to build this partnership in the years ahead.”
UFI Diamond Sponsorship
UFI Diamond Sponsor is the highest tier of UFI sponsorship available. It provides select partners of the exhibition industry a unique opportunity to support UFI in its global mission while mutually benefiting from the networking opportunities the globally leading association of the exhibition industry has to offer.
To find out more about UFI sponsorship opportunities, visit www.ufi.org/sponsorship/.
About UFI, The Global Association of the Exhibition Industry
UFI is the global trade association of the world’s tradeshow organisers and exhibition centre operators, as well as the major national and international exhibition associations, and selected partners of the exhibition industry. UFI’s main goal is to represent, promote and support the business interests of its members and the exhibition industry. UFI directly represents more than 50,000 exhibition industry employees globally and also works closely with more than 72 national and regional association members. Close to 900 member organisations in 90 countries and regions worldwide are presently signed up as members. Over 900 international trade fairs proudly bear the UFI-approved label, a quality guarantee for visitors and exhibitors alike. UFI members continue to provide the international business community with a unique marketing media aimed at developing outstanding face-to-face business opportunities.
For more information, please visit www.ufi.org
Submitted by UFI
















