Bowman Design Group, an integrated marketing and communications design firm specializing in identity, exhibits and event marketing, hired an account director.
In this role, Sarah Dale Schwald will apply her deep event production experience and social media communications skills to create and manage client events.
Lee Harrington, president of Bowman Design Group, stated Schwald’s energy and skillset are a good fit with the company’s evolving commercial client base.
“Sarah applies technology to the benefit of our clients as part of a marketing strategy that engages audiences, promotes brands and drives business,” explained Harrington.
Schwald comes to Bowman Design Group from Prime Healthcare Services. As communications and digital media manager, she managed and generated content for all digital and social media platforms at 25 subsidiary hospitals.
Previously, Schwald worked in film and video production, providing creative input as well as project management. Her event production experience includes managing the launch event and anniversary summit for the Illinois Joining Forces organization and coordinating the Drucker School Centennial Week events for over 700 attendees.
