(EDPA members from across the country gather during EXHIBITORLIVE 2015 in Las Vegas. Chapter leaders and members connected at networking events, roundtables, and the annual
How the Carpenters Union is building inclusive pathways—through mentorship, training, and long-term support The United Brotherhood of Carpenters and Joiners of America (UBC), through its
by Tommy Goodwin, ECA On Capitol Hill, the late Sen. Mike Enzi from Wyoming was fond of saying, “If you’re not at the table,
How A Booth Idea Becomes Reality When someone walks a show floor, they move through the valleys of dreams. Each towering booth surrounding them began
by Glenn Hansen I have spent 15 years in sustainability, writing standards for governments and associations, certifying companies to various sustainability standards, measuring event carbon
The Icons & Milestones Series by Mark Hebert The following is part of the Icons & Milestones Series, which started in the Exhibit City News
“Hey, even introverts can rock a room!” So, we’re in this industry, right? We’re elbow-to-elbow with installers, clients, suppliers, the whole shebang. We’re constantly talking,
If you sat through a marketing class prior to the new millennium, you learned the customer, not the company, owns the brand. But the new
A New Wave of Activations On today’s tradeshow floor, the battle for attention is churning. Rows upon rows of exhibits vie for attention. Each hopes
How Smart Flooring Choices Transform A Booth After hours of walking the tradeshow floor, attendees are often searching for one thing: relief for their feet.
The Power of Professional Exhibit Photography A well-designed booth captivates audiences through multiple touchpoints. When you see an exhibit, you witness a delicate curation of
The CEO’s Guide to Sustainable Growth In today’s VUCA (Volatility, Uncertainty, Complexity, and Ambiguity) environment, sustainable growth requires a fundamental leadership shift from control to
