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Championing Success for Small Businesses at Tradeshows

by Mark Hebert, Exhibit City News

 

Lighthouse Exhibits Inc., known for its exceptional tradeshow displays, offers tailored services that cater to both large corporations and smaller businesses. While they handle prominent Fortune 500 clients, their dedication to helping small businesses thrive sets them apart.

Founded in 2013 by Jacqueline Hake, who has over two decades of experience in the industry, Lighthouse Exhibits has earned recognition for its commitment to quality and client satisfaction. Hake, whose background spans interactive multimedia and 3D exhibit design, emphasizes the impact tradeshows have on smaller businesses. She said, “We love working with our big clients, but small businesses really seem to get a lot more out of tradeshows.”

Lighthouse Exhibits acts as an extension of the marketing departments of smaller companies, many of which lack the resources to plan and execute tradeshows effectively. Hake explains, “Our clients at these smaller businesses are wearing multiple hats and doing a lot more than just planning tradeshows. Planning tradeshows is all we do.”

This comprehensive approach includes site visits, research, competitive analysis, and continuous communication, as well as designing and building exhibits, and conducting site visits. They ensure that clients remain in control while alleviating their workload.

Lighthouse Exhibits project coordinator Maddy Clary highlights the service they provide, ensuring that every detail is meticulously handled. “We want to provide that white-glove service for our clients’ tradeshows and special events. Whether they are exhibiting, hosting a ribbon cutting or a private event, they can rely on us to have their back and make sure everything looks perfect,” Maddy said.

Lighthouse Exhibits’ commitment to excellence and client support is underscored by their recent accolade: the Inc. Magazine Power Partner Award, recognizing their outstanding support for small businesses. “We’re cheerleaders for their brands both on and off the show floor,” Hake adds, “helping amplify their marketing initiatives and supporting them in every way possible.”

Through their expertise and personalized service, Lighthouse Exhibits Inc. not only levels the playing field for smaller businesses but also ensures their success at tradeshows, reflecting the company’s dedication to fostering growth and innovation in the industry.

For more info visit https://www.lighthouseexhibits.com/

 

This story originally appeared in the Q3 2024 issue of Exhibit City News, p. 66. For original layout or to read the full story, visit https://issuu.com/exhibitcitynews/docs/ecn_q3_2024/66.

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