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DesignShop Rebranded as ColorCraft

Industry veteran Doug Hughes has reacquired Orlando-based trade show exhibit company DesignShop, and rebranded the agency as ColorCraft. Hughes was the original founder of DesignShop, then sold the company to two private equity groups in May 2016. Hughes is accompanied at ColorCraft by his son, Davis Hughes, who served as a top-performing senior sales executive at DesignShop. ColorCraft retains DesignShop’s senior management and key personnel, along with design, fabrication and manufacturing resources, positioning the agency as a premier “one-stop” for all tradeshow support and creative services.

Doug Hughes“DesignShop was a highly respected name in the national trade show market for many years. We maintained a reputation for cutting-edge creative solutions and stellar on-site support services, as well as quality in manufacturing, which we are excited to reignite here at ColorCraft,” says ColorCraft CEO Doug Hughes (pictured left). “We’ve always been a ‘people first’ organization. The personnel and management who we’ve retained have delivered countless successful projects together, and will continue to serve as the foundation on which ColorCraft will support a growing client base,” Hughes adds.

The acquisition of DesignShop expands ColorCraft’s design, manufacturing and on-site support capabilities, reinforcing their positioning as a comprehensive tradeshow service agency. ColorCraft now has full-service facilities in Orlando and Las Vegas, specializing in custom exhibits and exhibit rentals, as well as custom themed environments and installations.

Davis Hughes“We had always maintained an open, collaborative culture at DesignShop. We value the input of our exceptionally creative team members from design, to manufacturing, to show setup,” explains Davis Hughes (pictured right), ColorCraft VP of sales. “Having this team back together positions us to serve our clients more effectively than ever before. As tradeshows begin to return, it is evident that we have a rocket ride in front of us,” he add.

ColorCraft is a full-service exhibit agency, driven by more than 20 years of experience in the tradeshow industry. ColorCraft maintains facilities in Orlando and Las Vegas, facilitating on-site support in these two major tradeshow destinations. ColorCraft offers 3D design & custom fabrication/rentals for tradeshow booths, graphics, corporate interiors, themed environments and mobile marketing campaign services, with a portfolio including multiple Fortune 500 companies. For more info, visit colorcraft3d.com.

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