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DoubleDutch appoints new CFO

DoubleDutch, the global leading provider of mobile event technology and event performance analytics, announced the expansion of its executive team.

The company appointed Brad Roberts as Chief Financial Officer (CFO). Roberts will be responsible for overseeing DoubleDutch’s finance and accounting teams globally.

Roberts brings more than 20 years of financial and accounting leadership experience to DoubleDutch, including his latest role as Vice President of Finance at video streaming camera and cloud recording company Dropcam where he played an integral supporting role in the company’s 300 percent year over year growth and eventual headlining acquisition by Nest, a Google company. He has an extensive background in corporate finance, investment and operations in addition to a long history of scaling leading technology companies such as genetic data analysis software company Natera (NTRA), identity management company Inflection and semiconductor design software company Synopsys (SNPS).

“We couldn’t be more thrilled to welcome Brad and his financial expertise to the DoubleDutch team,” said Lawrence Coburn, CEO, DoubleDutch. “Brad’s proven track record of leading teams at high-growth start-ups as well as his experience with global enterprise companies is a perfect fit for DoubleDutch as we enter the next stage of growth and take on the $565 billion events industry.”

“It is an honor to join a company that is changing the future of event technology and the way organizations approach the customer experience,” said Roberts. “I look forward to ensuring DoubleDutch has the capacity and resources to extend our leadership position as the definitive mobile event app and event performance platform for customers worldwide.”

Roberts holds an MBA from Harvard Business School, a B.S. in Finance from the Wharton School of the University of Pennsylvania and a BASci in Systems Engineering from University of Pennsylvania.

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