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Global Exhibitions Day Unveils Refreshed Logo and 2026 Theme

Paris, France — The 11th edition of Global Exhibitions Day (GED) will be celebrated on Wednesday, 3 June 2026, under the theme “Exhibitions drive opportunities.”

Facilitated by UFI, The Global Association of the Exhibition Industry, all businesses and professionals across the industry are invited to celebrate GED by showcasing how exhibitions create opportunities for people, planet, and performance.

Refreshed GED Logo

Following a decade of successful campaigns, the GED logo has been refreshed with a more contemporary and modern design, reflecting the evolution and future-facing ambition of the exhibition industry.

Key Campaign Messages

Under the 2026 theme of “Exhibitions drive opportunities”, three core messages highlight the wide-ranging opportunities driven by exhibitions across industries all over the world:

  1. Exhibitions drive opportunities for People by fostering collective effort, expanding skills, and creating meaningful connections that support careers, communities, and global collaboration.
  2. Exhibitions drive opportunities for the Planet by accelerating sustainable solutions, showcasing green innovations, and advancing responsible practices that help industries reduce their environmental footprint.
  3. Exhibitions drive opportunities for Performance by powering business growth, opening new markets, and enabling companies of all sizes to thrive through direct customer engagement and real marketplace connections.

UFI President Panittha Buri comments: “Exhibitions are essential drivers of economic and societal progress.

They bring friends together across borders and industries, supporting people through skills development, employment, and international collaboration. They help shape the future by advancing national and global sustainability objectives, and by strengthening business performance through trade, investment, and innovation.

Global Exhibitions Day 2026 calls on governments and policymakers to recognise and support the exhibition industry as a proven contributor to growth, competitiveness, and long-term impact.”

Get Involved

Resources and tools to celebrate GED on Wednesday, 3 June 2026, are available on the official website: www.globalexhibitionsday.org.

Ways to get involved include:

  • Engage government officials to endorse and recognise the exhibition industry.
  • Plan and host your own GED 2026 activity or campaign.
  • Personalise the GED 2026 toolkit with your unique visuals and story.
  • Partner with local media to raise awareness of GED and the exhibition industry.
  • Showcase your GED initiatives on social media using #GED2026.

For questions, please contact: ged@ufi.org.

To learn more about Global Exhibitions Day, please visit www.globalexhibitionsday.org. 

 

About UFI, The Global Association of the Exhibition Industry

UFI is the global trade association of the world’s tradeshow organisers and exhibition centre operators, as well as the major national and international exhibition associations, and selected partners of the exhibition industry. UFI’s main goal is to represent, promote and support the business interests of its members and the exhibition industry. UFI directly represents more than 50,000 exhibition industry employees globally and also works closely with more than 72 national and regional association members. Close to 900 member organisations in 90 countries and regions worldwide are presently signed up as members. Over 900 international trade fairs proudly bear the UFI-approved label, a quality guarantee for visitors and exhibitors alike. UFI members continue to provide the international business community with a unique marketing media aimed at developing outstanding face-to-face business opportunities.

For more information, please contact: UFI Headquarters: Email: media@ufi.org Tel: +33 (0)1 46 39 75 00 or www.ufi.org

submitted by UFI

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