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IAEE announces 2014 Art of the Show winners

International Association of Exhibitions and Events (IAEE) announced the recipients of its annual Art of the Show Competition.

Of this year’s 162 submissions, 33 entries will be honored for their creative use of several essential marketing elements needed to promote exhibitions and events. The winning entries will be on display at Expo! Expo! IAEE’s Annual Meeting & Exhibition to be held Dec. 9-11 in Los Angeles.

ECN-112014_ASSOC_IAEE-Art-of-Show-2014-(Rotator)“Marketing composes the backbone of the overall business model, and the Art of the Show Competition directly reflects how essential exhibitions and events are to that model,” said IAEE President and CEO David DuBois, CMP, CAE, FASAE, CTA. “The level of excellence from all the entries – and, of course, the winners – is a real testament to how strong this industry really is.”

The Art of the Show competition recognizes excellence in promotional materials for the exhibitions and events industry. It includes 15 different categories of competition, spanning three show sizes. Each year, IAEE presents a Best of Show award, which is selected from the individual category winners of the Art of the Show competition. An independent, credentialed panel of judges selects the Best of Show winner. This year’s Best of Show winner is Global Experience Specialists (GES) for its Expresso entry in the Most Innovative Use of Technology category.

The 2014 IAEE Art of the Show Competition winners are:

Attendance Promotion Brochure: Under 50,000 nsf
Society of Petroleum Engineers
SPE International Conference on Health, Safety and Environment

Attendance Promotion Brochure: Between 50,000 and 150,000 nsf
CSG Creative
National Apartment Association Education Conference & Exposition

Attendance Promotion Brochure: Over 150,000 nsf
CSG Creative
International Vision Expo & Conference

Attendance Promotion Campaign: Under 50,000 nsf
Ontario Hospital Association
HealthAchieve

Attendance Promotion Campaign: Between 50,000 and 150,000 nsf
Texas Nursery & Landscape Association
Nursery/Landscape Expo

Attendance Promotion Campaign: Over 150,000 nsf
Tarsus Group
Labelexpo Americas 2013

Brand Design or Development: Under 50,000 nsf
CSG Creative
Healthy Children Expo

Brand Design or Development: Between 50,000 and 150,000 nsf
Reed Exhibitions and Global Experience Specialists (GES)
The Agenda Show

Brand Design or Development: Over 150,000 nsf
CSG Creative
PRINT 13

Convention Center Promotion
Orange County Convention Center

Email Promotion: Under 50,000 nsf
Ontario Hospital Association
HealthAchieve

Email Promotion: Between 50,000 and 150,000 nsf
onPeak
Sweets & Snacks Expo 2014

Email Promotion: Over 150,000 nsf
CSG Creative
2014 International Sign Expo

Exhibit Sales Brochure & Prospectus: Under 50,000 nsf
Vance Publishing Corporation
The Packer’s Midwest Product Conference & Expo

Exhibit Sales Brochure & Prospectus: Between 50,000 and 150,000 nsf
National Cattlemen’s Beef Association
Cattle Industry Convention and Trade Show

Exhibit Sales Brochure & Prospectus: Over 150,000 nsf
American Pet Products Association
Global Pet Expo

Green Collateral Printed Piece: Between 50,000 and 150,000 nsf
Natural Products Expo West
Natural Products Expo West Show Brochure

Most Innovative Use of Technology
Global Experience Specialists (GES)
Expresso

Print Advertising: Under 50,000 nsf
Frost Miller Group
ATM World Congress 2014

Print Advertising: Between 50,000 and 150,000 nsf
Frank. Strategic Marketing
HPBExpo

Print Advertising: Over 150,000 nsf
Frank. Strategic Marketing
CEDIA EXPO

Show Daily: Under 50,000 nsf
American Payroll Association
Annual Congress

Show Daily: Over 150,000 nsf
IDG World Expo
E3 2014

Show Photography: Under 50,000 nsf
Ontario Hospital Association
HealthAchieve

Show Photography: Over 150,000 nsf
CSG Creative
International Vision Expo & Conference

Show Promotion – Website: Under 50,000 nsf
Marketing Design Group
Pacific Market Center

Show Promotion – Website: Over 150,000 nsf
Consumer Electronics Association
2014 International CES

Signage or Decoration: Under 50,000 nsf
T3 Expo
ESX 2013 – Nashville, TN

Signage or Decoration: Between 50,000 and 150,000 nsf
ADA, Freeman
ADA: American Dental Association

Signage or Decoration: Over 150,000 nsf
NAMM, National Association of Music Merchants
2014 NAMM Show

Sponsorship Development Program: Under 50,000 nsf
ANSA Productions
Connected Car Expo

Sponsorship Development Program: Between 50,000 and 150,000 nsf
National Cattlemen’s Beef Association
Cattle Industry Convention and Trade Show

Sponsorship Development Program: Over 150,000 nsf
American Pet Products Association
Global Pet Expo

Click here to view the 2014 Art of the Show competition winner gallery. For more information about IAEE’s Art of the Show Competition, visit www.iaee.com/aos.

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