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Informa Markets Launches Dedicated B2B Platform

Leading tradeshow organizer Informa Markets announced the launch of its latest B2B online platform for the processing and packaging industry: ProPak Connect. Backed on its successful and well-established portfolio of events, the platform aims to provide a comprehensive and year-round showcase for suppliers and buyers to trade, engage and connect with each other and to source for products, machinery and technology. ProPak Connect aims to offer suppliers in the industry a unique opportunity to extend their brand presence online and to reach a large number of buyers.

Features on ProPak Connect include a 365-day company showcase and supplier’s directory with online demos and enquiry management, instant messaging and video chats, AI powered business matching, themed events and webinars and content hub. The platform will also host all of the upcoming hybrid and virtual events within the portfolio, offering buyers and suppliers a complete sourcing and engagement experience hosted on www.propakconnect.com.

In its pre-launch phase ProPak Connect has attracted more than 200 suppliers with a potential audience base of 180,000 qualified buyers and suppliers. These audiences have been vetted and qualified over the years as part of the portfolio’s activities and in-person events across Asia and the MENA region.

ian RobertsIan Roberts (pictured left), vice president Asia at Informa Markets says, “ProPak Connect will provide a unique and sophisticated channel for companies and brands to extend their presence online and offer marketing solutions that will combine ProPak’s targeted reach and volume of qualified buyers. By creating a year-round lineup of activities hosted on ProPak Connect, we aim at creating engaging opportunities for suppliers to present their technology, solutions and machinery to a new set of audiences on an ongoing basis.”

Roberts continues, “Over the last year the industry, like many others, has been trying to overcome the challenges of reaching out to new customers, and we hope that by combining our years of experience of delivering quality trade events and the customer insights gathered, we can offer a robust solution for suppliers.”

ProPak ConnectEstablished for 29 years, the ProPak brand and its series of events across Asia and Middle East & North Africa have attracted and maintained qualified buyers and suppliers with in-depth customer insights within the processing and packaging industry covering Processing & Packaging Technology, Packaging & Converting, Coding, Marking & Labeling, Testing & Analysis, Cold Chain, Logistics, and Material Handling & Warehousing. Over the years the brand has also partnered with several industry associations and bodies to deliver world-class content-led conferences and seminars, which will add value to the newly launched platform.

ProPak Connect is accessible through www.propakconnect.com

ProPak Connect is an online integrated supplier showcase platform and content hub for the processing and packaging industry by Informa Markets with extended features for sourcing and enquiry management, facilitate online networking and interactive product and machine demos, and enable virtual and hybrid events. For more info, visit www.propakconnect.com or contact info@propakconnect.com.

Established for 29 years, the ProPak brand and its series of events across Asia and Middle East & North Africa have attracted and maintained qualified buyers and suppliers within the processing and packaging industry covering Processing & Packaging, Technology, Packaging & Converting, Coding, Marking & Labelling, Testing and Analysis, Coldchain, Logistics, Material Handling and Warehousing. Over the years the brand has presented businesses and companies with an unmatched platform to promote ingenuity and provided a plethora of networking and sourcing opportunities, with focus on industry sectors such as Food, Beverages and Drinks, Pharmaceuticals, and Consumer Goods. With a number of large exhibitions in Southeast Asia such as ProPak Asia in Bangkok, ProPak Philippines and ProPak Vietnam, and ProPak MENA covering Middle East and North Africa, and ProPak China the brand truly extends as the industry’s go-to trade show for their branding and promotional needs.

informa-markets-logoInforma Markets creates platforms for industries and specialist markets to trade, innovate and grow. We provide marketplace participants around the globe with opportunities to engage, experience and do business through face-to-face exhibitions, targeted digital services and actionable data solutions. We connect buyers and sellers across more than a dozen global verticals, including Pharmaceuticals, Food, Medical Technology and Infrastructure. As the world’s leading market-making company, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days of the year. For more information, please visit www.informamarkets.com

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