Position Title: Marketing and Social Media Strategist

Position Summary

Responsibilities

  • Collaborate on development of marketing strategies to drive brand awareness and engagement.
  • Manage and grow social channels and increase engagement.
  • Conceptualize content ideas to inspire marketers to engage Hamilton.
  • Collect and curate case study content, project images and/or videos-blogs for future use.
  • Design pages for social media and custom emails.
  • Coordinate marketing efforts with current agency of record, including email, social media, case study, blog creation and website updates.
  • Manage website updates – what is website-worthy- managing schedule for consistent updating.
  • Work with VP-Hamilton Chicago to create and execute marketing campaigns and support the inbound sales effort.

Qualifications

  • Expertise in developing social media strategy, email marketing campaigns, and content creation.
  • Experience with inbound marketing (strategy, campaign development, tactical execution).
  • CRM and marketing software experience; website skills.
  • Proficiency in copywriting marketing promotions.
  • Ability to use data to gather actionable insights and inform decision-makers (client base demographics, types of clients we win/lose, other prospect data).
  • Creative, organized, detail oriented, engaging inside and outside Hamilton.
  • Proficiency with Salesforce, Pardot and Microsoft Office products, including PowerPoint.
  • Degree in marketing, advertising, or business is preferred.
  • Exhibit industry experience is preferred.
  • Demonstrated effective communication and influencing skills with both verbal and written communication.
  • Motivated and proactive with a positive attitude. Works with others as part of a team.

Please contact Kathy Stellhorn, Manager – Workforce Engagement at  kstellhorn@Hamilton-exhibits.com

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