Held in North America for the first time, the Neuromarketing World Forum will bring together business and academic thought leaders from around the world who are dedicated to understanding consumer behavior through neuromarketing research.
Attendees will gather in New York on Mar. 5-7, 2014, to debate, learn and move the marketing research industry forward through the lens of this year’s theme: Consumer Connection.
Organized by the Neuromarketing Science & Business Association (NMSBA), this will be the third annual forum, with previous locations being in Sao Paolo and Amsterdam.
Bringing a global perspective to the intersection of business and science, the program will include a full-day masterclass, followed by two days of speakers, workshops and case study presentations.