ASAE and The Center for Association Leadership announced in October the launch of a workshop for association and nonprofit professionals interested in learning how to navigate the social media realm and sold out within weeks.
The Social Media Workshop, set for Nov. 5-6, provides a hands-on opportunity to explore options like the popular channels Facebook, Linkedin, Twitter, Flickr and YouTube. This beginning-level workshop will be expanded during future ASAE and The Center events with a continuation of the social media track.
“Social media is more than a buzz word and professionals from virtually every industry want to learn about the most effective ways to utilize the social media platform and apply these principles in their organizations,” said John H. Graham IV, CAE, ASAE & The Center president and CEO. “It’s remarkable how quickly social media became a major communications platform. Technology will not stand still so it’s important that we begin with the basics and continue our education to develop an effective social media strategy for our organizations.”
At the November workshop, at the Marriott Learning Complex in Washington, D.C., attendees explore how and why to use various social media tools and their potential risks; engage staff, members and the community using various social media tools; and begin to understand the basics to help them develop a basic social media strategy.
For future workshops concerning this subject matter, visit the ASAE and The Center Web site at www.asaecenter.org/socialmediaworkshop.