Poland Convention Bureau PTO is the first Polish institution to be awarded with the “Accredited Destination Marketing Organization” certificate granted by Destination Marketing Association International (DMAI).
This distinction awarded to PCB PTO in 2011 has just been renewed for another four years. It is a certificate that confirms the competence and professionalism of an institution that promotes destinations. Getting accreditation is tied with fulfilling over 120 requirements, including management, finance, human resources, technology, marketing, support, sales, communication, research and innovation.
“While being a member of DMAI, earlier this year, we have decided to take the challenge to meet the requirements placed before the best Convention Bureaus around the world. Now, with joy, we can confirm that we have joined this unique group for next four years,” said Krzysztof Celuch, head of PCB PTO.
Destination Marketing Association International (DMAI) is the oldest and most well-known organization of Convention Bureaus in the world that grants accreditation. More details: www.destinationmarketing.org.