“We have arrived at 2021…People are starting to travel. Economies are moving toward growth. Recovery is indeed happening…and business events will be a vital part of the restoration of economic and social well-being in a post-pandemic world,” says Sherrif Karamat, Professional Convention Management Association president and CEO. “It won’t be easy and it won’t be the same. But PCMA is prepared and committed to making sure that your businesses, communities and careers are ready.
“And while our Recovery Discovery journey is not yet complete, all signs are pointing to the fact that recovery is now emerging as industry hope and participant intention positively align for the first time in almost a year.”
RECOVERY BY THE NUMBERS
In PCMA’s December Convene Dashboard survey, 43 percent said they were feeling “hopeful” or “inspired,” which is up from 28 percent in October. Business events participants shared even bigger news in our December Business Events Compass survey with 41 percent expecting to increase their 2021 F2F participation over 2019 levels—an increase of 22 points since October.
Karamat continues, “Now is the time for you to help accelerate business events recovery for your careers and your business by reconnecting with your colleagues, your clients and business partners.
“Convening Leaders 2021 on January 11-15 is designed specifically to help you do just that:
• By offering a combination of streaming broadcast and face-to-face connections through our official network partners, CL21 will reconnect you with your business partners and clients to accelerate your business and career into recovery.
• CL21 will be your community design lab to help you understand how to engage audiences and grow your business event revenues in a post-pandemic world.”
JOIN US AT CONVENING LEADERS
Karamat concludes, “While 2020 was an unprecedented year of challenge, it was also an unprecedented year for innovation. We have an incredible lineup of speakers to bring hope, creativity and visionary leadership for 2021. Convening Leaders will open this year with three-time Pulitzer Prize-winning journalist and bestselling author, Thomas Friedman and close with Olympic Gold Medalist and two-time Women’s World Cup Champion, Megan Rapinoe, and her fiancée Sue Bird, Olympic Gold Medalist and four-time WNBA Champion!
Welcome to 2021. Recovery is happening and it’s time to retake control of your career and business by signing-up for Convening Leaders now.”
The Professional Convention Management Association believes that business events can economically and socially transform communities, enterprises and individuals. As the world’s largest platform for business events strategists and their business partners, PCMA’s success is driven by a commitment to providing provocative executive level education, face-to-face networking and business intelligence to its global audience of 7,000 professionals and students. Through its Ascent leadership initiative to promote inclusion and diversity across the business events industry and beyond, PCMA seeks to empower those challenged by gender, sexual orientation, race, ethnicity or disabilities to find success. Headquartered in Chicago, PCMA has 17 chapters throughout the U.S., Canada and Mexico with members in more than 40 countries and regional offices in Switzerland and Singapore. For more info, visit pcma.org. To register for PCMA Convening Leaders 2021, visit conveningleaders.org
