submitted by Jean Koscielny, Sho-Link
Lake Forest, IL – Sho-Link Incorporated, a premier installation and dismantle (I&D) service company headquartered in Lake Forest, IL, is proud to announce the appointment of Jose Herrera as the new San Diego Assistant City Manager. This appointment marks a significant milestone in both Herrera’s professional journey and Sho-Link’s ongoing commitment to cultivating leadership from within.
Since entering the tradeshow industry in 2011, Herrera has demonstrated an unwavering dedication to excellence. Starting as a runner, he quickly rose through the ranks to become a lead, then a Traveling Supervisor, and eventually a floor manager overseeing entire shows. His reputation for reliability and leadership led to frequent client requests for him to lead large booth installations, and he soon built a loyal base of regular clients. By 2019, Herrera had become a trusted figure in the field, managing complex show floors with precision and professionalism.
Reflecting on his journey, Herrera shared, “Joining the Sho-Link team was the best decision I’ve made in my career. From day one, I’ve had the opportunity to learn and grow from being a crew member to stepping into leadership roles as a lead and traveling supervisor. Over the years, I’ve gained confidence and experience that have prepared me for this next chapter in management.” He continued, “I’m incredibly grateful to my Southern California and San Diego management team. Each of you has played a vital role in mentoring, training, and shaping me into the leader I am today. Your support and guidance mean the world to me. As I look ahead, I’m excited for what the future holds. I know I’m standing on a strong foundation, surrounded by an amazing team here in the SoCal/San Diego region and across the nationwide Sho-Link network.”
His sentiments are echoed by his colleagues, who have witnessed his growth firsthand. Leandra Spontak, Southern California City Manager, remarked, “My experience working alongside Jose Herrera for more than a decade has shown his dedication to growth from his early days as a lead, to traveling supervisor, and now stepping confidently into management. Jose consistently demonstrates a passion for delivering exceptional customer experiences in every role he takes on. He is fully prepared to excel as San Diego’s Assistant City Manager, and I’m excited to collaborate with him and our outstanding team as we continue to strengthen the SoCal/San Diego region.”
David Benson, San Diego City Manager, also praised Herrera’s capabilities, stating, “I’ve had the privilege of working alongside Jose on numerous occasions and in a variety of roles. Time and again, he has demonstrated the skill, dedication, and integrity needed to get the job done right. I’m confident that Jose Herrera will be an exceptional asset to the Sho-Link management team.”
At Sho-Link, our mission is rooted in building lasting relationships and delivering elite I&D labor services across the nation. As the only I&D cooperative in the industry, our legacy is one of collaboration, trust, and excellence. The appointment of Jose Herrera is a testament to that legacy recognizing not only his personal achievements but also the strength of the mentorship and teamwork that define Sho-Link’s culture. We are proud to welcome Jose into his new leadership role and look forward to the continued innovation and excellence he will bring to the San Diego region.
For more information about Sho-Link, visit www.sho-link.com
