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Rob West Sho-Link
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Sho-Link, Inc. Promotes Rob West to VP Operations

Lake Forest, Ill.-based Sho-Link Inc., a premier installation and dismantle service company, has promoted Rob West to vice president of operations.

Working closely with the regional managers he oversees, West is responsible for all direct city management for Sho-Link and reports directly to Colleen Johnson, corporate vice president. This includes the development and implementation of Sho-Link’s show floor service standards, monitoring the financial performance of the cities, and training initiatives for the Sho-Link safety program.

Sho-Link President Scott Rudel says, “Rob has filled many roles with the company and continues to set and accomplish new goals for himself and Sho-Link.  This promotion is well earned, and I look forward to watching Rob excel with the added responsibilities that will follow him.  Congratulations, Rob.”

Corporate VP Johnson adds, “Rob’s operations focus is imperative as he advocates for our city management teams and ensures that they receive the tools and training necessary to provide reliable exceptional service.  His continued emphasis will be on ensuring that Sho-Link’s core values are represented in the field.”

West started his career in the tradeshow industry as a union carpenter in 1995 with West Displays and Sho-Link, Inc. He relocated to Orlando where he worked initially as a lead man and was quickly promoted to assistant city manager, and then city manager, all within the same year.  In 2006, he was promoted to regional manager for Sho-Link and returned to Chicago. His responsibilities as regional manager included overseeing the city managers in Sho-Link’s direct service locations. In 2017 he was named senior director of field operations.

“I am extremely excited to take on my new role and responsibilities within Sho-Link,” says West. “Over the last 24 years with Sho-Link, I have always received positive reinforcement and encouragement as my responsibilities have changed, and I am excited to share that knowledge with others to continue making Sho-Link the outstanding company it has become.”

Established as a cooperative in 1993 by an elite group of national exhibit houses, Sho-Link is a nationwide, high-quality I&D supplier with competent and experienced labor providing consistent service and know-how. Their focus is on managing the unexpected as a true partner in the many diversified fields of installation and dismantle that include tradeshows, museums, corporate environments, private events and retail installations.  For more info, visit www.sho-link.com or call (847) 735-0640.   

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