Intent on setting the standard for tradeshow exhibit installation and dismantle (I&D), St. Paul, Minn.-based Skyline Exhibits announced in May the creation of an extensive training program for service professionals throughout its dealer network.
“Our service network has always been well respected,” said Craig S. Tedrow, Skyline’s director of global services. “The intent of the Certification program is to apply a common set of practices and a shared level of expectation across individual teams. That unification will ensure clients a positive – and consistent – installation experience regardless of where they exhibit.”
“We know exhibiting can be challenging,” added Michael Vekich, executive chairman of Skyline Exhibits. “With so many details to manage relative to their show, exhibitors are looking for partners they can rely on to make it easier. Certifying our I&D teams assures us that our clients are receiving the most responsive, most professional service – whether it’s for a simple inline or large island exhibit.”
Certification is achieved over time by completing three phases of training. The program includes industry education, extensive training on Skyline products and systems, pre- and post-show follow-through, final assessment and client relations. Certification is maintained through ongoing performance measurement and training.
“Having completed the program myself, I know how other Skyline certified I&D dealers are going to take care of my clients,” stated Mike Mills, I&D manager and field supervisor for Skyline Central Florida. “There’s comfort in knowing my clients exhibiting in other cities are going to get the same great level of care that I give them here in Orlando.”
To date, 15 Skyline dealers have completed the Certification program covering the most popular venue cities in the U.S. and Canada, including Las Vegas, Orlando and Toronto. An additional five dealers are well into the certification process, including Skyline’s dealer in Guadalajara, Mexico. There are also plans to extend the Certified I&D program to Skyline dealers world wide.
“We’re pleased with the results,” Vekich finished. “When clients take the time to write letters expressing their appreciation, you know you’re doing something right.”
