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Stockton Convention Visitors Bureau streamlines hotel booking

Positioning its city as an attractive destination for any event, the Stockton Convention Visitors Bureau (SCVB) has deployed Passkey’s GroupMAX ME hotel booking technology. As a comprehensive housing service provider, the visitor’s bureau can now provide quality service that will surpass the needs of event planners and guests and build revenue and economic value for hotel partners and the business community.


“With flexible pricing terms, selecting GroupMAX ME was an affordable technology option to manage our destination’s event housing,” said Wes Rhea, executive director of the SCVB. “GroupMAX ME offers a consolidated view of an event’s multi-faceted room block, simplifying the booking process for attendees and automating inventory tracking for planners and partner hotels.”
With an array of online tools to manage event housing, the visitor’s bureau can satisfy the needs of all event attendees with technology ranging from customizable hotel-booking websites, event social networking for guests, real-time event tracking and reporting for planners, and room and stay up-sell opportunities for hotels.
Passkey’s integration with more than 70 registration providers further enhances the event reservation process for online bookers looking for a one-stop registration and reservation experience. With direct connectivity to all major hotel systems, GroupMAX ME ensures that all bookings are delivered to hotels with accuracy, security and speed.
“As a housing service provider powered by GroupMAX ME, the Stockton Convention Visitors Bureau can drive significantly more group business to their destination,” said Greg Pesik, president and CEO of Passkey.
As an added advantage, GroupMAX ME is proven to improve hotel occupancy levels for a destination, resulting in more spending at local businesses and area attractions. The positive economic impact can be attributed to GroupMAX ME’s email marketing tools, which offer the ability to market local businesses and attractions to guests with money-saving promotional offers.

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