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‘Super Team in Asia’ campaign to promote Taiwanese incentive travel

MEET TAIWAN, sponsored by Taiwan Bureau of Foreign Trade and implemented by Taiwan External Trade Development Council (TAITRA), is promoting Taiwan as the top-of-mind destination for incentive travel in Asia with its “Super Team in Asia” Campaign through a roadshow in Singapore.

The roadshow, scheduled for Aug. 22, is expected to bring in 50 Singapore buyers comprising of association buyers, PCOs, corporate buyers for incentive travel, meetings and conferences, and intermediaries. To be held at the Pan Pacific Hotel, these buyers will network with Taiwan’s premier MICE suppliers to learn about the country’s MICE environment.

ECN 082014_INT_Meet Taiwan logoMEET TAIWAN will also promote “Super Team in Asia” – its first-ever multi-national incentive campaign – held across Japan, Korea, Singapore, Malaysia and Indonesia – that consists of an online and offline tour to Taiwan to educate, entertain and express the beauty of Taiwan’s incentive travel resource.

Registration for the competition closes on Aug. 31. The final winner will be crowned the “Super Team in Asia” and bag an incentive travel package to Taiwan worth more than USD $50,000.

“Approximately 365,000 tourists from Singapore visited Taiwan in 2013, making Singapore the fourth largest inbound tourist source for Taiwan, according to Taiwan Tourism Bureau’s statistics. We believe Singapore will prove to be a great resource for the Taiwan MICE industry,” said Lily Su, director, MEET TAIWAN.

“This roadshow is an excellent opportunity for Singapore buyers to engage with MEET TAIWAN and our premium MICE suppliers face-to-face, and sample unique ideas for their client’s next incentive event with us,” Su added. “They are able to garner more information about Taiwan’s MICE environment, including Taiwan’s myriad of cultural experiences, gastronomic delicacies, natural scenic locations, creative incentive activities, modern convention and exhibition venues, accommodation choices, strong infrastructure facilities and resources, as well as rewards information.”

Ready to assist the buyers with their next event during the networking session are six of Taiwan’s premium MICE suppliers: Asia Concentrate Corporation, GIS Group, Kuching Travel Service (Taiwan), Tian-An International Travel Agency, Wow City and MSL Group.

For more information, visit www.asiasuperteam.com/?lang=en-us.

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