UBM EMEA, a global exhibitions organizer, has appointed a head of business development, Asia for Routes & ASM.
Sanjay Jayanth will lead a dynamic team to cultivate the growing Asian market for the company’s sister businesses, one of which is Routes, an airline and airport event organizer.
“We’re delighted to welcome Sanjay and his vast aviation experience in the Asia region to the Routes team,” said Katie Bland, director, Routes. “His knowledge and expertise will be hugely beneficial as we continue to grow and evolve Routes to respond to the global route development community’s needs and ever-changing market dynamics.”
David Stroud, director, ASM added, “We’re very pleased to have Sanjay on board and look forward to working with him to develop, promote and sell ASM’s route development products and services in Asia. ASM is already established in China and India, two of the largest and fastest growing aviation markets in the world, and we look forward to building on this throughout Asia with Sanjay’s knowledge and experience.”
Jayanth has held positions in network development; operations; marketing strategy; revenue management; competitive analysis; cargo and product development for KLM, British Airways, Delta Air Lines, Northwest Airlines and most recently GMR Group. He has held key positions for GMR including Airline Marketing and Route Development for Delhi International Airport as well as positions at GMR Male International Airport in the Maldives and GMR Megawide Cebu Airport Corporation in the Philippines.
“I’m extremely proud to be part of the Routes and ASM team,” said Jayanth, adding, “Routes and ASM have been delivering trend-setting industry events and strategy development through the years. The Asia region has been at the forefront of growth, and being a part of this amazing team that comes with a wealth of experience provides an opportunity for growth and development during this exciting phase in the aviation industry.”
He will lead the Routes and ASM team in Beijing, Singapore and Hyderabad, and will be based in Bangalore, India.