April 19, 2024 4:31 PM
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UFI names new event media partner

Radar Communications Group and its corresponding media outlets signed an agreement to become an official media partner and member of UFI, the global association of the exhibition industry.

Octavio Neto, Group CEO of Radar Communications Group, and Paul Woodward, managing director of UFI, signed the agreement that will help disseminate the work carried out by the international body.

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“We look forward to the opportunity to work more closely and in conjunction with the Radar Group. We also hope that this agreement is only the first step of a more profound and long-lasting relationship,” commented Woodward.

The first Brazilian media organization to become an UFI member, the Radar Communications Group will have its news disseminated by social media and other UFI communication channels as well as appearing as a Media Partner at all of UFI’s events.

“This partnership aims to internationalize the scope and capability of the Radar Communications Group,” explained Neto.

The upcoming events include the 82nd UFI Congress (Milan, Nov. 4-7, 2015); the Open Seminar in Europe (Istanbul, June 15-17), Global CEO Summit (February 2016) and the Open Seminar in Asia (Thailand, February 2016). There will be a mutual exchange of media and content in the communication platforms of the two organizations. UFI will have a space on Portal Radar where it will publish international news as well as space for articles in Radar Magazine, the bimonthly Portuguese/English bilingual magazine focused on the M.I.C.E. sector.

UFI ‘s members comprise the leading organizers of trade fairs in the world as well as the main national and international exhibitions associations and partners of the exhibition industry. UFI’s decision to work with the Radar Communications Group, founded by Octavio Neto over 20 years ago, reaffirms its leading position in the Brazilian market.

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