The Meetings Show and UNICEO (United Networks of International Corporate Event Organizers) are working in partnership to increase the attendance of senior corporate buyers and decision-makers from bluechip companies across Europe at this year’s show. The strategic initiative will see UNICEO’s 200-plus membership of in-house corporate buyers exclusively invited to attend The Meetings Show as hosted buyers.
UNICEO will use its presence at The Meetings Show to network and develop its membership with the shows extensive UK-focused hosted buyer community while scheduling in opportunities for meetings with their current membership.
“UNICEO may be new to the market, but it is already making significant headway, developing its membership base among top-level in-house buyers from across some of Europe’s best known corporations,” commented Steve Knight, event director, The Meetings Show. “This partnership is significant for both organizations as we bring together industry leaders for a week of networking, education and business in July.”
“We are delighted to be expanding our industry partnerships this year. We have become an industry partner of The Meetings Show in particular due to the evidence that shows it is the leading MICE tradeshow in the UK and one of the top five tradeshows in Europe.” explained Debora Piovesan, vice president, UNICEO. “It is also a great opportunity for us to organize a UNICEO internal meeting, making stronger connections with our UK-based members.”
Application for hosted buyer status or registration as a visitor at The Meetings Show is open via www.themeetingsshow.com/open.
Organized by Centaur Exhibitions, The Meetings Show is the premier event for the UK inbound and outbound meetings industry, taking place July 7-9 at Olympia, London. Organized by meeting professionals for meeting professionals it is focused around a large exhibition, networking opportunities and professional education.