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World Routes’ first African event in 2015

Routes, which organizes airline and airport networking events through its regional and global Route Development Forums, along with the Chicago Department of Aviation and Choose Chicago, officially handed over next year’s assemby to South Africa following its 2014 event, held Sept. 20-23 in Chicago.

The 21st World Route Development Forum will take place in the KwaZulu-Natal’s coastal City of Durban, South Africa, at Inkosi Albert Luthuli International Convention Centre from Sept. 19-22, 2015 – marking the first time in history that the event has been hosted on the African continent.

ECN 092014_INT_World Routes 2015 Africa
“Hosting World Routes 2015 in Durban will be an incredible opportunity and experience for the Province of KwaZulu-Natal in South Africa,” said Provincial Minister of Economic Development, Tourism & Environmental Affairs, Michael Mabuyakhulu. “We are the most popular tourism destination for all South Africans and more international visitors are now sampling our attractions every year.

“We believe that hosting World Routes 2015 will further assist the province in securing more direct air linkages with the rest of the world, which is essential for accelerating the region’s radical economic growth, especially in the tourism sector.”

Many of the region’s key stakeholders have joined forces in support of World Route Durban 2015 including the KwaZulu-Natal Department of Economic Development, Tourism & Environmental Affairs; Tourism KwaZulu-Natal; Trade & Investment KwaZulu-Natal; Airports Company of South Africa; King Shaka International Airport; Dube TradePort; Durban & KZN Convention Bureau as well as eThekwini Municipality.

“We are very excited to be taking World Routes to Durban in 2015, the first time in Africa – a new frontier for growth,” Katie Bland, Routes director, UBM Live. “The air service development community will have the opportunity to experience the market, including King Shaka International Airport and Dube TradePort as well as the many cultural and tourist attractions the City of Durban and KwaZulu-Natal province have to offer.”

The Province of KwaZulu-Natal is the country’s most popular domestic leisure tourism destination and is home to Africa’s busiest sea-ports such as Durban, which is the busiest in Africa and Richards Bay, the deepest on the continent. Durban is a vibrant metropolis overflowing with cultural diversity and is the second largest in South Africa with a population of around 4 million.

King Shaka International Airport is a brand new multi-billion rand international airport, which opened for business in May 2010, just ahead of the FIFA World Cup tournament. The airport, along with its adjacent industrial development zone, the Dube TradePort, provides world-class multimodal transport and trade logistics that is enhancing the country’s intercontinental passenger travel and freight transfer.

In acknowledging the benefits of a globalizing economy, Durban and KwaZulu-Natal Province have embarked upon a developmental strategy to grow the regional economy and to increase the number of international tourists to the province by 2030. The plan is to grow passenger and cargo airlift out of King Shaka International Airport to connect with key regional and global trade and tourism destinations. The hosting of World Routes 2015 will further assist in improving the airport’s profile that is complemented by the trade gateway operations offered by the two sea ports in Durban and Richards Bay respectively. In addition, bringing the event to the growing aviation market of Africa, which also has significant potential, will be of huge benefit to the entire region.


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