Licensing Expo, the world’s largest and most influential licensing industry event, is set to take place June 9–11 at Mandalay Bay Convention Center in Las Vegas. Show officials announced that Malik Ducard, director, content partnerships, YouTube, will open the Digital Media Licensing Summit.
During the Fireside Chat, to be moderated by Richard Raddon, co-founder and co-CEO of Zefr, Ducard will discuss the strength of this generation of creators and the opportunity that presents to the licensing world.
The Digital Media Licensing Summit is part of the Licensing University, hosted by the International Licensing Industry Merchandisers’ Association (LIMA). A first-of-its-kind program, it is designed to connect licensees, retailers and manufacturers with the world’s most successful and popular digital media companies and stars.
“Digital stars are fast becoming the brands of the future and there is so much opportunity to connect with new audiences through dynamic partnerships,” said Ducard. “Licensing Expo is the perfect forum to begin these important conversations.”
The Closing Keynote will feature Amy Kocourek, EVP/GMM, Kohl’s, and Jim Fielding,h of Global Consumer Products, DreamWorks Animation and AwesomenessTV, with Moderator Brent Weinstein, head of Digital Media, United Talent Agency.
For more information and complimentary registration for the Expo and Digital Media Licensing Summit, visit licensingexpo.com/registerhere