Image 4, an award-winning leader in 3-D experiential brand design, is celebrating 30 years of bringing brands to life in real-world spaces. To mark the occasion, the firm is launching a new website that demonstrates how creating compelling, immersive experiences where people connect, engage, acquire and work can increase customer loyalty and revenue for companies. Since its founding in 1987, Image 4 has created immersive brand environments for local, national and international clients–first from its headquarters in Manchester, New Hampshire, and then adding a company showroom in the Architectural Innovation Center in New York City.
Through innovative design and an analytical approach, Image 4 has emerged as a recognized thought leader regarding experiential branding. The impersonal digital shopping experience of the 21st century has eroded the type of brand loyalty that companies once relied on for repeat business and revenue growth. As a result, many companies are seeking a new way to connect with their base. Image 4 understands that 3-D brand experiences can happen anywhere, at any time, regardless of the industry. During the past three decades, the company has developed a unique approach to creating meaningful, face-to-face brand interactions. The new website uses a wide range of Image 4 projects to illustrate how this approach helps clients build long-term, authentic brand relationships with their customers. It shows how:
** Retailers drive sales through pop-up shops, store-in-stores, or in-mall activations.
** Financial institutions create brand affinity by transforming traditional staid branch environments by integrating the online and personal banking experience.
** Corporations and institutions inject their brand essence into their physical environments, better connecting with customers and energize employees.
“When CASA Systems wanted to enhance the image, profile and customer perception of our brand, we turned to Image 4,” said Karin Quatrale, global events marketing manager at CASA Systems, a leading provider of fixed, mobile, optical and Wi-Fi network solutions. “We received numerous compliments and believe Image 4 helped us achieve these goals. From the booth design and production, to graphics delivery, to logistics and the finished product (pictured above); working with the Image 4 team has been a smooth and easy process. Every step of the way in our partnership, the Image 4 team’s performance was exceptional and I really appreciate their attention to detail.”
“I am extremely proud of our entire team at Image 4,” said Jeff Baker, president and CEO of Image 4. “We’re here today thanks to the confidence of so many wonderful clients. We’re proud to be recognized in our markets as a top-tier environmental design and marketing firm and look forward to another 30 years of helping our clients grow their businesses.” From building a scale replica of an airplane fuselage for a trade show to creating a Super Bowl pop-up shop, to rebranding an entire corporation overnight or completely refreshing a bank’s branch network, Image 4’s 30 years of experiential branding experience is a track record their clients appreciate.
Image 4 is a 3-D brand experience agency, expert at delivering integrated, immersive brand experiences in the physical world, on-time and on-budget. For 30 years, they’ve been creating brand affinity, product awareness and face-to-face connection to drive sales, increase customer retention and own mindshare in their clients’ markets. They specialize in integrating brand design within the physical, real-world spaces of trade shows, banks and credit unions, specialty retail locations, and corporate and institutional environments. For more info, visit www.image4.com or email connect@image4.com or mail Image 4, 7 Perimeter Road, Manchester, NH 03109. Telephone: 603.644.0077.
