The Expo Group, an exhibitions and events partner that invests in growth, has added experiential marketing and business development leader Marisa Lichtenstein to its Level5 Events by The Expo Group team.
“Marisa understands the power of face-to-face events as transformational experiences for brands seeking to achieve their goals and heighten return on investment,” says The Expo Group Chief Sales Officer Toby Purdy. “Her addition to the team reflects our commitment to create engaging experiences that forge an emotional connection for live audiences.”
A trusted partner for clients spanning her 17-year career, Lichtenstein excels at helping them achieve success. She has worked with world-recognized companies such as NBCUniversal, Moet Hennessy, Tesla and BNY Mellon. Her experience includes business development and account management for live events, digital, social media and integrated communications experience in B-to-B and B-to-C marketing.
“I joined Level5 Events because I was very impressed with the team and their work,” Lichtenstein says. “I am excited about providing a lot more offerings to my clients with all of our combined strategic marketing, creative and event production capabilities.”
Lichtenstein is a national sales director for the team based out of New York City.
The Expo Group is a trusted exhibition and events partner that helps organizations grow their attendance, exhibitor and sponsorship revenue through the design and execution of unique, compelling and memorable experiences. The company has headquarters near Dallas with offices in Atlanta, Boston, Orlando, Las Vegas, Chicago, New York City, Austin/San Antonio and Washington D.C. For more info, visit theexpogroup.com or contact Dana Freker Doody at 972.580.9000 or dfrekerdoody@theexpogroup.com.
