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Michelle Mason ASAE
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ASAE Names Michelle Mason as President/CEO

Association Forum CEO will Start on September 1 

Stephen-Caldeira- ASAE-Michelle Mason, FASAE, CAE, current president and CEO of the Chicago-based Association Forum, will become ASAE’s next president and CEO effective September 1. Stephen J. Caldeira (pictured right), ASAE board chair and co-chair of the search committee, and president & CEO, Household & Commercial Products Association, Washington, D.C., announced the appointment; she succeeds Susan Robertson, CAE.

“After a thorough and extensive search process, the Board of Directors has voted unanimously to name Michelle Mason as its next president and CEO,” says Caldeira. “Throughout her career, Michelle has demonstrated a commitment to the association community and ASAE, and a proven ability to drive alignment and results in a complex, multi-stakeholder environment.

“Michelle is a strategic thinker, proven consensus builder, effective communicator and fearless advocate,” he adds. “We are confident that Michelle is the right leader at the right time, who will bring visionary leadership to ASAE at a critical juncture in the association’s history.”

“I am honored to build upon the successful foundation at ASAE,” says Mason. “I look forward to collaborating with a dynamic board of directors and a dedicated staff team as we create an accessible, inclusive, and transformational community for members and industry. A heartfelt thank you to Susan Robertson for her leadership and paving the way for women in the industry.”

 Since March of 2020, Robertson, the first woman to lead ASAE as president and CEO in its 100-year history, has been serving on an 18-month contract. She had previously served as executive vice president of ASAE and president of the ASAE Research Foundation.

“The ASAE community owes Susan a debt of gratitude for navigating the organization following the unfortunate death of longtime President and CEO John Graham IV, FASAE, CAE in January 2020 and COVID-19,” says Caldeira. “Susan has served with distinction for over 20 years, and she helped the organization to shepherd all Centennial-related activities and a new strategic plan. We wish her all the very best, moving forward.”

In addition to Caldeira, the CEO search committee included:

  • Steven C. Anderson, FASAE, CAE, IOM, co-chair, Search Committee and president & CEO, National Association of Chain Drug Stores, Arlington, Va., and chair-elect of ASAE, and chair, ASAE Research Foundation
  • Patricia V. Blake, FASAE, CAE, president & CEO, Heart Rhythm Society, Washington, D.C., and immediate past chair, ASAE
  • Shawn E. Boynes, FASAE, CAE, executive director, American Association for Anatomy, Rockville, Md., and Past ASAE board member
  • Rita Chen-Fujisawa, MBA, CAE, vice president & chief operating officer, California Association of Health Facilities, Sacramento, Calif., and ASAE board member
  • Julie Coker, president & CEO, San Diego Tourism Authority, San Diego, Calif., and ASAE member
  • Michael Dominguez, CHSE, president & CEO, Associated Luxury Hotels International, Plano, Texas, and ASAE board member
  • Thomas R. Kuhn, CAE, president, Edison Electric Institute, Washington, D.C., and past ASAE board chair
  • Lynda J. Patterson, FASAE, CAE, president & owner, AMPED, Madison, Wisc., and past ASAE board member and current member of the ASAE Business Services, Inc. board
  • Stefanie Reeves, MA, FASAE, CAE, executive director, Maryland Psychological Association, Columbia, Md., and ASAE board member
  • Lakisha Ann Woods, CAE, president & CEO, National Institute of Building Sciences, Washington, D.C., and secretary-treasurer, ASAE

 The search was led by Leslie Hortum, Keri Lindsay, and Ellen Pennow from Spencer Stuart. Hortum manages Spencer Stuart’s Washington, D.C., office and is a member of the firm’s Education, Nonprofit and Government Practice. Lindsay is based in the firm’s global headquarters in Chicago, Ill., and is a member of the firm’s Consumer/Hospitality & Leisure practice. Ellen Pennow is a member of the firm’s Education, Nonprofit and Government practice.

ASAE is a membership organization of more than 48,000 association executives and industry partners representing 7,400 organizations. Since it was established 100 years ago, its members have and continue to lead, manage and work in or partner with organizations in more than a dozen association management disciplines, from executive management to finance to technology. With the support of the ASAE Research Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more info, visit asaecenter.org.


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