SECRET SAUCE POWERS YOUR BUSINESS
October 1, 2023
Column: From the Corner Office SECRET SAUCE POWERS YOUR BUSINESS For over a century, kids and adults alike have been enjoying the delightful taste
Column: From the Corner Office SECRET SAUCE POWERS YOUR BUSINESS For over a century, kids and adults alike have been enjoying the delightful taste
Tired of hearing about AI? Brace yourself. The convergence is already underway. In the ever-evolving landscape of goods and services, a hybrid transformation is taking
In today’s ever-changing world, tradeshows serve as a fascinating reflection of our evolving society and entertainment landscape. Much like gazing into a mirror, they reveal
What determines the future success of an event? One word: VALUE. The subjective evaluation of an event is based on the expectations set by the
The term “moonshot” is heard more and more today by businesses and government to describe an ambitious and groundbreaking project. What about an “event moonshot”.
The noise around AI is defining. Its impact on our lives is ill-defined, but omnipresent. Call it what you will…luck, serendipity, providence…chance opportunities present themselves
As experience creators, we’re often “in” our own experiences. I’ve had my share of wacky ones after three-plus decades working at leading event agencies. While
Every industry has pioneers. Consider contemporaries Elon Musk, Mark Zuckerberg, Reed Hastings, Jeff Bezos, and their impact on humanity. Fred Kitzing is NOT a
ONLY PARANOID SURVIVE. IT’S TIME Former Intel CEO Andrew Grove wrote the seminal book “Only the Paranoid Survive”. His message: success breeds complacency, which in
National Computer Conference. Comdex. E3. When these and other events die or cancel, disbelief turns to despair. According to PredictHQ, data intelligence company, $1.1B is the loss
What business are we in? In the ’80s, you were an exhibit house. In the ’90s, you were an exhibit agency. In the 2000s, you
