Skift, the largest industry intelligence platform providing media, insights and marketing to key sectors of travel, has recognized the Detroit Metro Convention & Visitor Bureau’s visitdetroit.com website as one of the 25 best tourism board websites in the world in 2017.
Destination websites were based on criteria including the best user experience overall, especially on mobile, most modern modular layout, seamless navigation and impactful visuals and the most nuanced multi-format storytelling. Skift also looked at how all of the above criteria work together to make you want to go visit the destination and actually use the website to research your travel experience.
Skift highlighted that Visit Detroit’s website is user-friendly and is selling a comeback story, with images portraying the city as an exciting place to visit that has a little something for everyone. “We take great pride in our website and are honored to be listed as one of the top tourism board websites in the world by Skift,” said Larry Alexander, DMCVB president & CEO. “Our website is an important visitor resource and we are constantly working to keep up with the ever-changing technology to provide the best platform so our visitors can easily plan their trip to Detroit.”
The DMCVB launched its improved and mobile-friendly visitdetroit.com website in May 2017. The redesigned interface combined meetdetroit.com, visitdetroit.com and the Visit Detroit blog, providing a comprehensive online experience for users.
Other North American cities on the list included Visit Idaho, Las Vegas Convention and Visitors Authority, Visit New Hampshire, Discover The Palm Beaches, Visit Florida, Bermuda Tourism Authority, Destination Canada and Tourisme Montreal. Read the complete list here: https://skift.com/2017/08/08/25-best-tourism-board-websites-in-the-world-in-2017/
The Detroit Metro Convention & Visitors Bureau is a private, not-for-profit organization with a mission to market and sell the metropolitan Detroit area on a worldwide basis as a destination for leisure and business travel including conventions, trade shows, corporate meetings, tours and incentive travel to maximize additional visitors, visitor expenditures, state and local tax revenues and job opportunities. More than 700 businesses are represented in the DMCVB’s membership. The DMCVB was founded in 1896 as the world’s first convention and visitors bureau. visitdetroit.com