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Experient, a source for integrated meeting and event solutions, appointed a sports strategic sales executive to a sports-related advisory council.

Joining the Connect Sports Support & Services Advisory Council is Steve Schell. Connect Sports, an all-new series of effective and relevant resources for the sports hospitality industry, was launched earlier this year by Collinson Media and Events out of Atlanta. The Advisory Council is made up of senior logistics and event personnel from both the rights holder side as well as the CVB/sports commission side.

“Steve’s expertise in the sports hospitality and sports travel industry coupled with his role at Experient can bring a whole new mindset to this group,” said Patrick Higgins, director, Connect Sports. “His addition here will be of great value to us as we grow our efforts to develop resources for event services personnel and stay current with industry challenges, trends and issues.”

Schell joined Experient in July of this year as part of an aggressive sports market-focused growth strategy. He concentrates his efforts on helping organizations elevate the overall effectiveness of their sports events and meetings strategies.

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