April 25, 2024 12:23 PM
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Mark Shadwick Fern
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Fern Welcomes Mark Shadwick as a Senior Nat’l. Sales Mgr.

Fern, a leading provider of exhibition and event services, welcomes Mark Shadwick, CEM, as a senior national sales manager. He will be based in the national sales office located in Alexandria, Va.

“I am excited to join Fern,” says Shadwick. “I look forward to making a positive contribution to the organization and building on their long history and reputation of service and focus on their customers.”

Shadwick comes to Fern with more than 30 years of experience in the tradeshow and convention industry. He most recently served as a senior tradeshow professional at Hargrove, Inc., and prior to that held a position with the Chicago Convention & Tourism Bureau. These roles have equipped him with expertise in logistical operations and execution, as well as the marketplace knowledge to anticipate needs and navigate relationships among event managers, exhibitors, venues and vendors.

“Mark is a tremendous addition to our national sales team,” says Jeffrey Hoffend, vice president of national sales. “His broad industry experience, professionalism and relationship-building attitude will add immediate value to our clients.”

Shadwick is active with the International Association of Exhibitions and Events (IAEE) and the Professional Convention Management Association (PCMA) at both the national and chapter levels where he has held numerous committee and board positions. He currently serves as the treasurer of the IAEE Washington D.C., chapter.

Fern is a leading national marketing support and tradeshow services provider that delivers unmatched customer service, best-in-class creativity and innovative solutions for exhibitions and large-scale events. Fern is among the top three face-to-face event service providers in North America serving more than 1,400 live events annually, including many top 100 shows and dozens of Fortune 500 companies. For more info, visit www.fernexpo.com. To contact Shadwick, call (240) 508-7380 or email him at mshadwick@fernexpo.com

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