Apr. 30 marked the closing of the inaugural MEDICAL WORLD AMERICAS Conference and Expo, a disciplinary conference program and expo, which brought together a diverse group of medical professionals from 33 states and 32 countries.
Over 2,000 registered attendees comprised of hospital administrators, scientists, researchers, procurement and supply chain executives, physicians, nurses and health care policymakers. More than 120 exhibitors came from across the U.S. and 11 other countries for the show, which is a partnership between the Greater Houston Convention and Visitors Bureau (GHCVB); Messe Düsseldorf, organizers of MEDICA – the world’s largest medical instrumentation tradeshow; the Texas Medical Center; and Houston First Corp.
While the size of the first show was in line with expectations, Tom Mitchell, president, Messe Düsseldorf North America, acknowledged that the first-year event is being viewed as a platform on which to build an even bigger, more robust trade show and conference in 2015.
“The inaugural staging of MEDICAL WORLD AMERICAS has set a foundation for the growth of the World of MEDICA brand in the Americas,” Mitchell explained. “Although the scale of the first staging was modest compared to that of world-renowned MEDICA, the quality of the programming and the exchanges that took place are a reflection of the vision for an event of this nature in the United States.”
Key to the long-term success of MEDICAL WORLD AMERICAS is the partnership with the Texas Medical Center and the unparalleled content this delivers.
“I can say unequivocally that the level of education and the quality of our speakers would rival those one would find at any major international conference. We delivered a superior level of education, particularly for a first year event,” stated Texas Medical Center CEO and MEDICAL WORLD AMERICAS Executive Advisory Committee Chairman Robert C. Robbins, M.D.
Not only did the clinical, academic and health policy content at MEDICAL WORLD AMERICAS draw medical professionals and administrators, the first year event attracted notice from staff of five U.S. Senate and Congressional offices as well as local public officials and staff.
Participants assembled from more than 600 organizations near and far, with just over half hailing from the Lone Star State.
“As we had envisioned, Houston and our medical community provided the ideal platform for bringing together an international community of life science professionals,” shared Greg Ortale, president and CEO, GHCVB. “[O]ne of the advantages of holding this conference in Houston every year is that it will give our companies in the health care space a home-field advantage in reaching the rest of the world.”
MEDICAL WORLD AMERICAS will return annually to the George R. Brown Convention Center in Houston, from Apr. 27-29, 2015.
For more information, visit medicalworldamericas.com.
