Generating better profitability and growth for organizers and sponsors of small- to medium-sized exhibitions through a new model for conference economics focused on content-driven, face-to-face communications and environments is the aim of a new service from The Hughes Group, a provider of exhibits, event management and environments.
The Hughes Group recently collaborated with Ed Jones of Constellation Communication Corp. to further develop the FutureShow concept.
“The FutureShow is based on sound principles of mutual engagement among all entities in a unique conference environment,” said Jones, president, Constellation Communication. “It is an easy, effective solution for a conference that needs a lift. I am happy to help communicate the value of this great concept to the many who will find it beneficial.”
In a shift away from traditional conference and exhibition models, the FutureShow concept employs focused content and engagement between show organizers, sponsors, members and attendees, speakers and contributors to “connect with success.” Show organizers can deliver increased value to all event participants, sponsors and exhibitors at significantly lower costs, resulting in increased revenues, a higher net profit and increased loyalty among sponsors and participants.
The Hughes Group, a platinum sponsor of ExpoNext, held in Baltimore June 20-21, invites all ExpoNext attendees to learn more about the FutureShow concept in booth 4. The Hughes Group may be contacted to arrange a discussion at the show.
FutureShow is the Hughes Group’s platform for driving a new style of conferences focused on content-driven, face-to-face communication, generating better value to attendees, exhibitors and sponsors.
The Hughes Group has 30 years of exhibit sales and design experience. The Hughes Group created the Xpressions display line of products and manufactures and sells a new display system, Eventege, with the aim of having a product that reduces the logistical costs of exhibits, exhibiting and producing shows by up to 50 percent.