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Gefen expands sales and support team in Asia


Overseeing and operating throughout Asia, two industry veterans were added to digital connectivity solutions provider Gefen’s sales and support team.

Philip Hay will cover Southeast Asia while Ashok Sharma will cover Sri Lanka, Bhutan, India, Maldives, Nepal, Pakistan, Afghanistan and Bangladesh.

“We have long seen a need for a greater sales presence in Asia, and we hope these new members of the sales team will better serve the growing needs of customers in the region,” said Hagai Gefen, president, Gefen.

Bringing more than 10 years of experience working in the professional audio/video market, Hay possesses broad knowledge of technical and commercial products. He will focus on Singapore, where he will be based, Malaysia, Indonesia, Philippines, Thailand, Vietnam and other areas.

Based in Mumbai, Sharma will focus on working with local partners to promote Gefen products and will use his vast knowledge of simulation and control room applications to expand project-based sales in the region. After managing sales for many years, he brings many working relationships with system integrators and end users.

The team will provide direct support to resellers and distributors and assist them with sales and support of their customers. Local Gefen training will also be included in the region, with a schedule of road shows and training events to educate partners and users about the core technologies used in the company’s product line. Training will be available in several formats, including face-to-face and via webinar as appropriate for the users.

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