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Glen Ruggiero Joins On Location as Director of Sales and Marketing

On Location, a nationwide provider of labor and management services for exhibits, events and environments, has hired Glen Ruggiero as director of sales and marketing. With more than 20 years of sales experience, the majority in the trade show industry, Ruggiero will manage the current team of account executives and oversee the company’s marketing efforts. His focus will be shared between the On Location existing client base and new business development efforts, working hand-in-hand with Operations to provide the best possible labor experience.

For 18 years, Ruggiero worked for a nationwide provider of labor for exhibits, events and environments, rising through the ranks from lead man to account manager to senior account executive. He honed his skills in sales, project, and client relationship management while training and developing other team members. With yearly increase in sales averaging double digits, Ruggiero received numerous awards, including Sales Person and Sales Team of the Year.

“Over the years, I would see Glen on the floor at various trade shows and we built a good relationship,” says On Location President, Michael Mulry. “Seeing him in action, speaking with clients, and working side-by-side with his team, I quickly recognized he would be a great asset for us. The industry resurgence is unprecedented and Glen’s experience and dedication to service will only further enhance our commitment to the customer’s Return On Experience (ROE). We are excited to have him onboard.”

“I have known Michael and many of his team for years and always had a high level of respect for the organization. They have a strong reputation and commitment to client satisfaction and that drew me back to the industry,” says Ruggiero of his decision to join On Location. “This is an exciting time for tradeshows but there are a new set of challenges that have been introduced. Given the foundation that has been built, I am confident we will continue to create the best possible client experience.”

A longtime member of the Experiential Designers & Producers Association (EDPA), Ruggiero looks to become active once again and reestablish many of the relationships he had for years while building new ones amid the industry resurgence.

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