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prana_at_outdoor_retailer_2012

Greenspace’s winning Prana exhibit.

Greenspace, a creator of sustainable tradeshow exhibits, received a Best of Booth (BOB) award at Outdoor Retailer for the new exhibit it fabricated for Prana.


BOB winners were chosen by Robin Enright, merchandising editor of SNEWS, a news publication serving the outdoor retailer community. Winning exhibits were chosen based on clarity of brand messaging in merchandising, success in standing out and exciting use of color, material and design details.

The Prana exhibit won the BOB award for its seamless introduction of the experience of the brand. The display piece was created from materials that conform with Prana’s commitment to minimal waste and kindness to the Earth. The exhibit, ringed by high walls and playful arrangements of cardboard tubes, leveraged hemp ropes, spools of thread and fabric scrap balls to evoke a warm feeling. Ropes of moss and basil stimulated visitors’ sense of smell, and new copper Prana logos gained patina from a nontoxic vinegar mixture.

The exhibit was designed in-house at Prana and fabricated by Greenspace. Greenspace contributed to 15 exhibits at the show. This is the sixth BOB award Greenspace has earned during exhibitions.

Greenspace uses sustainable materials to create award-winning displays, and its materials selection, purchasing and shipping practices and fabrication methodologies are designed to minimize carbon footprints while providing cutting-edge design, high quality fabrication and expert project management.

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