Hill & Partners, Inc., a full-service tradeshow exhibit design firm, recently designed and managed five separate client booths totaling 7,900 square feet of exhibit for the Outdoor Retailer Summer Market (ORSM) 2010, held August 3-6 at the Salt Palace Convention Center in Salt Lake City, Utah.
The Outdoor Retailer Summer and Winter Markets are recognized as the tradeshow venue of choice for the outdoor specialty industry.
Hill & Partners has designed and managed booths for clients at both the Outdoor Retailer Summer and Winter Markets since its incorporation in 1995, for two years prior to co-founding the firm, Hill & Partners President Michael McMahon took clients to the prominent tradeshow when it was held in Reno, Nev.
The Summer Market 2010 marked a major presence at a singular show for Hill & Partners, with the creation and supervision of exhibits for Polartec, Mountain Hardware, Montrail, Unifi, and PrimaLoft.
Polartec, which Hill & Partners has maintained as a client since 1995, exhibited with a 40 by 50, turn-key, rental booth that highlighted the company’s high-performance fabric for sports and active wear; prominent features of the 2,000 square foot, double-deck display included five private meeting rooms and a spacious café area.
The 50 by 70 exhibit custom built for Mountain Hardwear spotlighted the company’s outdoor clothing and camping equipment and accessories; it incorporated majestic tube and fabric facades that welcomed visitors to an open layout which allowed for numerous meeting areas and seating. Mountain Hardwear has been a client with Hill & Partners since 2003.
Montrail, a creator of premier trail, running and hiking footwear has partnered with Hill & Partners since 2009; it was represented at the Outdoor Retailer Summer Market 2010 by a 20 by 60 square foot, turn-key, rental booth that featured five selling stations within a private meeting room.
Hill & Partners created a custom built booth for new client Unifi, the leading producer of multi-filament polyester and nylon textured yarns for customers at all levels of the supply chain. The 20 by 30 clean and minimalist booth focused on Unifi’s new Repreve fabric, made from recycled fibers; the sustainable nature of the new product was underscored by the booth’s numerous environmentally conscious elements.
PrimaLoft, a Hill & Partners client since 2001, was represented by a custom built 20 by 30 square foot booth focusing on the company’s product line of insulation and yarn products for the outdoor, military, hunting, and fashion markets.
“We’re more than proud of our long-standing and continually expanding presence at this premier tradeshow,” said Michael McMahon, president and CEO of Hill & Partners, Inc. “We’ve been taking clients to the Outdoor Retailer Summer and Winter Markets since we opened our doors 15 years ago and for good reason; the exhibits we design and manage successfully convey the messages client companies want to deliver.”
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