Following its president and CEO opting out of his contract on May 1, the Greater Houston Convention and Visitors Bureau (GHCVB) board directors are gearing up to find another leader.
With the GHCVB for seven years and contracted to be there for another three, Greg Ortale cut his time short, citing personal reasons and relationships for his early retirement. Ortale officially exits from his duties on July 31.
Prior to his current position, Ortale spent 20 years with Meet Minneapolis. His other eight years with Greater Houston Convention and Visitors Council showed he was no stranger to the city and its people. It has been said that many are disappointed to see him leave yet another executive role in Houston.
It is still too early to tell who his replacement will be, but the CVB is planning a session to find an acting president and CEO.
Whoever this acting leader may be will heavily be involved in the proposed merger of GHCVB and Houston First Corp. — like the CVB, the corporation also markets all of Houston. If the merger occurs, their combined marketing power is expected to boost meetings and exhibitions to the area.